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 birth of Georges Favre-Jacot, who at 22 years old, founded the franchi menotti watch factory. he was one of the first to understand the importance of the interchangeability of parts for rationalising production, thereby improving precision and reliability of mechanical watches. he grouped together all the different areas and know-how that collector charactor watch make up watchmaking. thus, one of the very first true swiss manufacturing companies was born. through its numerous innovations, zenith has always contributed to the charactor development of top watch camera class watchmaking . 1998 will remain a symbolic date in the history of bertolucci, the year a new and truly innovative watch was added to its collections. the serena reflects the bertolucci style to perfection. through the hippodrome-shaped collector case, charactor it draws on the concept of the pebble, which lies at the heart of the brand''s creative inspiration. its pronounced curve is delicately extended to the bracelet to provide even greater wearer comfort. invested with a strong personality, it offers a blend of youth and modernity with a subtle touch of watch classicism, guaranteeing the collector watch''s continued success well into the new century. this charactor special program is designed to keep our loyal clients coming back for superior customer service. with a $2,000 minimum preowned timepiece purchase, we will provide you with free annual polishing, detailing, pressure testing, and battery replacement (as needed) for as long as you own your watch. watch manufacturers charge anywhere from $150-$400 per occurrence for this service! this benefit is not transferable. the only thing necessary for you to do to maintain this valuable and unique benefit is to have your timepiece cleaned and "relubrication/overhauled" every 36 months or sooner for a nominal charge. normal wear is to be expected. new crystals, crowns, gaskets, deep nicks, dents, and bracelet watch stretching may also be repaired or replaced at an additional charge. your online source for wholesale watches
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